Paid User Acquisition & Analytics Specialist (Web3 Gaming)

About CJC

CJC is building a next-generation competitive gaming ecosystem with a rapidly growing international community. We're looking for a data-driven Paid User Acquisition & Analytics Specialist to help us scale user acquisition through high-performance campaigns while building a world-class tracking and attribution infrastructure.

The Role

This is a hands-on execution role. You'll own paid acquisition, attribution, analytics, campaign optimization, and conversion tracking across multiple channels.

Responsibilities

• Plan, launch, and optimize paid acquisition campaigns across Meta, Google, TikTok, X (Twitter), Telegram, Reddit, DSPs, and other relevant channels.
• Build and manage acquisition funnels for high-value customer acquisition.
• Optimize campaigns based on ROAS, CAC, LTV, retention, and conversion metrics.
• Implement and maintain end-to-end tracking and attribution across web and mobile platforms.
• Configure and manage analytics platforms including Mixpanel, AppsFlyer, Google Analytics 4, Google Tag Manager, Meta Pixel, and server-side tracking where applicable.
• Create dashboards and reports to monitor campaign performance and user behavior.
• Work closely with product, engineering, and marketing teams to improve conversion rates and user retention.
• Continuously test creatives, landing pages, audiences, and campaign strategies.

Requirements

• 3+ years of experience in Paid User Acquisition.
• Strong experience in Web3, crypto, gaming, iGaming, fantasy gaming, or high-ticket digital products.
• Proven experience managing six-figure monthly advertising budgets.
• Deep understanding of attribution, conversion tracking, and analytics.
• Experience optimizing campaigns using data rather than intuition.
• Comfortable working in a fast-paced startup environment.

Must-Have Skills

• Mixpanel
• AppsFlyer
• Google Analytics 4
• Google Tag Manager
• Meta Ads Manager
• Google Ads
• TikTok Ads
• X Ads
• Conversion API (CAPI)
• Attribution & Funnel Analytics
• A/B Testing
• Cohort Analysis
• Retention Analytics
• ROAS Optimization

Nice to Have

• Experience with blockchain or NFT-based products.
• Experience launching gaming or real-money gaming products.
• SQL or basic data analysis skills.
• Experience with Firebase Analytics, Amplitude, Adjust, or Branch.
• Experience working with high-ticket customer acquisition funnels.

What Success Looks Like

• Build a reliable attribution and analytics stack.
• Reduce Customer Acquisition Cost while improving conversion quality.
• Scale paid campaigns profitably.
• Deliver clear dashboards and actionable insights.
• Improve retention and lifetime value through data-driven optimization.

Compensation & Benefits

• AED 5,000–8,000 per month.
• Performance-based bonuses linked to acquisition and growth targets.
• Opportunity to work directly with the founding team.
• Significant career growth as CJC scales internationally.

Location: Dubai, UAE (On-site)